Sky Broadband
Sky Broadband We have received a number of enquiries asking about how the entry of Sky into the broadband market in Ireland will be a “game changer” and other unrealistic expectations. For IrelandOffline the entry of Sky into the Irish market is fundamentally uninteresting as Sky will probably not add one iota of new infrastructure. They will simply be just another reseller of BT and eircom infrastructure like Vodafone and a myriad of others. The only innovation Sky may offer is better marketing and perhaps a better bundled offer (one of interest only to those who want Pay TV*). It...